Through its partner markets, Discovery operates in the US, Canada,
Europe and Pan-Asia. In these markets, we off er shared-value
insurance products (Vitality integrated with life assurance).
In Discovery’s primary markets (South Africa and the UK), the
emphasis has been on building the Group’s business model and using
it as a platf orm to develop unique insurance businesses.
Discovery operates in its primary markets in South Africa and
the United Kingdom, where it owns and operates the fi nancial
service provider or insurer. In partner markets, Discovery
partners with leading global insurers in their markets to
implement the Vitality Shared-Value Insurance model and lead
innovati on in the fi nancial services and insurance sectors.